Innovate. Collaborate. Grow ! - Strategies and best practicies for corporate Partnering - Grand Format

The past ten years are characterized by a strong growth in entrepreneurship and the accelerated creation of new businesses offering innovative products and services. The focus of this book is on startups and scaleups intending to scale their business through collaboration with corporates, primarily in the capacity of client or venture partner. No startup or scaleup can go-it-alone entirely and is required to collaborate with other partners to ensure growth.
It is crucial for startups and scaleups to think beyond (corporate) venture capital financings and actively use a vast spectrum of corporate partnering arrangements to scale their business. This book thus takes an expansive approach and analyses corporate partnering transactions from a much broader perspective, covering several types of partnering models for collaboration between corporates and startups and scaleups, with a very strong focus on the perspective of the startups and scaleups while engaging in these types of transactions.
The main reason for writing this book is to provide strategic, but at the same time practical guidance for the analysis, design, negotiation and implemention on a broad range of corporate partnering transactions. You should read this book if you are : an entrepreneur planning to grow the startup through the design, adoption and execution of a corporate partnering strategy ; a corporate planning to collaborate with startups and scaleups through different corporate partnering transactions ; an investor desiring to contribute to the growth strategy of portfolio companies through funding and strong partnering expertise ; a transaction professional desiring to learn more about the complexity of corporate partnering transactions.