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This complete summary of the ideas from Ram Charan's book "Profitable Growth Is Everyone's Business" argues that, while breakthrough technologies and new business models get all the good press, often the combined effect of a number of smaller growth initiatives can be far greater. In his book, the author reveals that the key to making these small changes happen is to engage everyone in the organisation in the quest, rather than just the senior management.
This summary explains ten different tools for profitable revenue growth that you can adapt and implement to boost your company's performance.