The Brussels Effect - How the European Union Rules the World - Grand Format

For many observers, the european union is mired in a deep crisis. Between sluggish growth ; political turmoil following a decade of austerity politics ; the uncertainty surrounding Brexit ; and the rise of Asian influence, the EU is seen as a declining power on the world stage. Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect. The EU remains an influential superpower that shapes the world in its image.
By promulgating regulations that transform the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to influence policy in areas such as competition policy, data privacy, online hate speech, consumer health and safety, and environmental protection. The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU's role as the world's regulator is likely to outlive its gradual economic decline, extending the EU's influence long into the future.